Keyword Research From Scratch. Unlock New Seo Opportunities

Keyword Research From Scratch. Unlock New Seo Opportunities
Published 2/2023
MP4 | Video: h264, 1280×720 | Audio: AAC, 44.1 KHz

Carry out an in-depth keyword research: from the brainstorming ideas to clustering and placing the semantics

What you’ll learn

The notion of keyword research and reasons to conduct it

Latest keyword tendencies in SEO

Definition of user intent and its role in the process of a keyword selection

Semantic core and the algorithm of its building

Structure o keywords and their types

Long-tail keywords as a basis of keyword strategy
Tips and tricks on brainstorming

5 metrics to consider while choosing keywords for targeting

Analysis of competitors’ websites

Google instruments to collect statistics

Ahrefs as a keyword research tool

Keyword clustering process

Placing semantics

Requirements

There are no special requirements or skills needed – your wish to find keywords that will let you rank high and have good conversions is enough

Description

Overview

Lecture 1 Introduction to the Keyword Research

Lecture 2 Keywords Tendencies in SEO. User Intent

Lecture 3 What is Semantic Core? Why Do We Need It. Algorithm of Collecting Keywords

Lecture 4 How to Study on Udemy Effectively?

Section 2: Structure and Types of Keywords

Lecture 5 Structure of keywords. Long tail keyword strategy
Lecture 6 Types of Keywords

Section 3: Steps to Collect Keywords

Lecture 7 Brainstorming

Lecture 8 How to Choose the Right Keywords

Lecture 9 Analysis of Сompetitors’ Websites

Lecture 10 Google Trends and Google Keyword Planner as Instruments to Collect Statistics

Lecture 11 Ahrefs as a Keyword Research Tool

Section 4: Sorting out and Clustering

Lecture 12 Keyword Clustering Process

Lecture 13 Placing the Semantics

Lecture 14 Summary

Lecture 15 How to Leave a Review for the Course

Lecture 16 How to Get a Certificate

Beginning SEO specialists who want to take a structured approach to the process of keyword research,Digital marketing specialists who are willing to use keywords as a tool for driving organic traffic,Business owners who deal with website optimization on their own and want to rank high on Google