Qualitative Research In Business And Management

Qualitative Research In Business And Management
Published 5/2025
MP4 | Video: h264, 1920×1080 | Audio: AAC, 44.1 KHz

Qualitative Research Research Methods

What you’ll learn

To provide a comprehensive introduction to qualitative research methodologies and their theoretical foundations

To build competence in analyzing and interpreting qualitative data

To cultivate effective academic writing skills for presenting qualitative research findings

Requirements

Some basic research methods knowledge or an introductory research course

Possibly undergraduate-level academic writing skills

Description

Overview

Section 1: Introduction

Lecture 1 Overview of Qualitative Research

Section 2: Fundamental Concepts of Qualitative Research

Lecture 2 2: Overview of Qualitative Research

Section 3: Fundamental Concepts of Qualitative Research

Lecture 3 Qualitative Research Design

Section 4: Crafting and Writing your Research Problem

Lecture 4 Writing a Research Problem

Section 5: Fundamental Concepts of Qualitative Research

Lecture 5 Philosophical Perspectives

Section 6: Qualitative Research Methods

Lecture 6 Case Study Research

Section 7: Qualitative and Quantitative Research Methods_A combined Approach

Lecture 7 Mixed Methods Research Design Approaches

Section 8: Qualitative Data Collection Techniques

Lecture 8 Sampling in Qualitative Research

Section 9: Qualitative Data Collection Methods-Interviews

Lecture 9 Interviews

Section 10: Qualitative Data Collection Methods-Documents

Lecture 10 Using Documents

Section 11: Qualitative Data Collection Methods-Observation

Section 12: Qualitative Data Analysis-Coding

Lecture 12 Coding

Section 13: Qualitative Data Analysis-Hermenuetics

Lecture 13 Hermeneutics

Graduate students (Master’s or PhD level) in social sciences, education, psychology, anthropology, or related fields,Researchers looking to develop or strengthen their qualitative research skills,Professionals in fields that utilize qualitative approaches (Information systems, healthcare, market research, program evaluation),Students preparing to conduct qualitative research for their thesis or dissertation