Big Data Analytics: Harnessing Data for New Business Models
by Soraya Sedkaoui

English | 2021 | ISBN: 177188956X | 326 Pages | PDF | 5 MB

This volume explores the diverse applications of advanced tools and technologies of the emerging field of big data and their evidential value in business. It examines the role of analytics tools and methods of using big data in strengthening businesses to meet today’s information challenges and shows how businesses can adapt big data for effective businesses practices.

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