
The Author As Producer
Published 5/2025
MP4 | Video: h264, 1920×1080 | Audio: AAC, 44.1 KHz
The business of Storytelling for creative professionals
What you’ll learn
Understand the business side of storytelling
Improve networking skills in the creative industries
Understand how projects are created, developed and purchased by the media industries
Understand how films and series are funded and how they generate revenue
Identify and access different sources for project funding
Understand what are author rights and how they apply to your stories
Understand the panorama of the stakeholders in the film business: producers, distributors, sales agents, funding boards.
Requirements
There are no prerequisites. This course is designed to anyone that likes to tell stories and would like to see their stories transformed into films, series, videogames, virtual realities, theatre plays. or any form of storytelling still to be invented.
Description
Overview
Section 1: Introduction
Lecture 1 Welcome!
Lecture 2 Story as a business
Lecture 3 The word of Benjamin
Section 2: Film as a business
Lecture 4 What does it take to produce a film?
Lecture 5 How does a film profit?
Lecture 7 Stakeholders: streamings, producers, festivals – How to read credits
Lecture 8 Target and audience design
Section 3: Producers: what do they eat and how they reproduce?
Lecture 9 What does a producer do?
Lecture 10 The different types of producers: creative, development, executive, associate
Lecture 11 Thinking your projects as a producer
Section 4: Intellectual Property
Lecture 12 Very basic intro on author rights
Lecture 13 Types of contract – Purchase vs options vs service contract
Section 5: Career Strategies
Lecture 14 Career goals and the means to reach them
Lecture 15 Agents, Lawyers, Managers
Lecture 16 Packaging and Project Strategy
Section 6: Story development and Creative Process
Lecture 17 How stories become projects, projects become scripts and scripts become films
Lecture 18 Finding and refining your creative voice
Lecture 19 Developing strong projects
Lecture 20 Laboratories, residencies, development grants
Section 7: Networking & Pitching
Lecture 21 I have a project now what? Where to Network
Lecture 22 Organizing industry contacts/How to approach players
Lecture 23 Networking Materials – business cards, pitch deck, website
Lecture 24 How to create and deliver a strong pitch
Section 8: Career Development
Lecture 25 Next steps

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